Influencer Marketing for Small Businesses: Tips and Strategies

What is “Influencer Marketing”? Influencer marketing involves the use of influencers to promote a brand or product. However, the term influencer doesn’t mean a celebrity. An influencer can be small, or less known but have a much more significant impact on the brand image or reach. These influencers are known as Micro influencers.  Macro influencers … Read more

Top 10 Tips for Brands to Maximize Their ROI with Influencer Marketing

Influencer marketing has been a popular buzzword lately. Brands all over have been talking about it for years. And, as we all know, it’s no secret that partnering with influencers can boost brand awareness. But, that’s not all that influencers can do for you. They can do so much more, like increase sales and generate … Read more